Brand
holynumber7
Designer
Kyoungho Choi & Hyunheui Song
Contact
ilove@ftvkorea.com
Shop
www.holynumber7.com
SNS
www.instagram.com/holynumber7 |
A new aesthetic born from conflict: A disused wedding dress brought back to life after meeting a street dancer "About 1.7 million wedding dresses are thrown away every year." One wedding dress is worn on average 4 to 6 times before being discarded. Before her wedding, a bride can't forget the emotional moment of trying on her wedding dress. A shining and beautiful wedding dress completes the best moments of life, but the lifespan of a wedding dress is short. By dismantling discarded wedding dresses and upcycling them, we offer a stylish design that fuses contrasting styles of street and classic. Holy Number Seven, which strives for zero waste, practices sustainable fashion by reinterpreting discarded items. As a brand that develops dancewear based on street culture, Holy Number Seven designs dynamic stage dancewear in contrast to static wedding dresses, imbued with the brand's unique sensibility. Using recycled cotton, leather, polyester, and deadstock fabrics, we recreate looks that highlight life's special moments. Creating value that designers can make! We believe small actions can bring about change. Let me know if you need further adjustments!